By definition, a satisfied customer is a consumer that has had a desire or need successfully fulfilled. Surveys in and of themselves really do not determine how well your customer satisfaction is. The prevailing problem of surveys is that, in reality, how many customers actually fill out the survey? In addition, many consumers who are given surveys to complete are not necessarily completing them at exactly the time the survey sheet was given to them. How do you know if they are giving the correct emotion that they felt at the exact time that the transaction transpired? In reality, a customer is really not reacting to the business itself when they fill out a survey. They are reacting to the person or entity within the business that helped them. Read the rest of this entry »
Are Your Customers Really Satisfied?
January 11th, 2012Recognizing The Global Demand For Professionals
January 11th, 2012
Recognizing the global demand for professionals puts you ahead of other businesses. By getting top talent on board before the competitors, your business propels forward. While other executives are still searching for professionals, you already have the best ones on board. In the next year, there are several staffing areas you should consider. Read the rest of this entry »
How do I see the marketplace?
January 5th, 2011Not a single day goes by without engaging in some variation of that question….
It is always followed up with …. “Is hiring increasing, are companies doing better and of course, how is my business?”…. I appreciate that people ask and anyone that knows me will tell you that I am always willing to give them my honest (and often long winded response). Read the rest of this entry »
Here comes the end…of the year!
September 20th, 2010As the fourth quarter comes running at us we are keenly aware that the search for critical talent is heating up for the end of the year….especially in the ecommerce or internet marketing departments of every company we speak to. Every multichannel organization that we are working with is adding talent in the areas of online/internet/ecommerce. We have recently placed two Directors of Online Marketing an SEO Manager, a VP Ecommerce, a Director of Ecommerce Marketing and a User Experience Manager… but that is not the only hiring going on. We have recently completed searches for an Executive Creative Director, a Director of Inventory Control and a CMO to name a few. Those creative and inventory areas have been very quiet since the turn in the economy and we believe that this is an indicator that things are moving in the right direction. Read the rest of this entry »
Memo to a Young Leader: What Kind of Boss Are You?
July 21st, 2010I saw this article and thought…” there is some great stuff in here”…enjoy! Ward
Posted by Bill Taylor, The Harvard Business Review
I spend a lot of time thinking and writing about the challenges of talented young people frustrated with life inside big organizations—game-changers who spend much of their time questioning authority . In this post, I’d like to turn the tables and address talented young people who find themselves exercising authority: leading a project team, running a product-development group, starting a new business unit. Read the rest of this entry »
Happiness – It’s a funny subject
May 25th, 2010
It’s a Fact! It is not what happens to us in life that determines our happiness so much as the way we react to what happens.
One person on having lost his job may decide that he now has the opportunity to have a new work experience, to explore new possibilities and to find freedom at work. Read the rest of this entry »
M. Ward PerrottThe death of “Direct Marketing”….
May 18th, 2010As I enter into the blogosphere for the first time I was wondering what to write about and I thought one of the most relevant topics to me these days wasn’t necessarily the job market or the economy or the state of recruiting…the most relevant thing was the death of “Direct Marketing”! Read the rest of this entry »
M. Ward Perrott